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Earlier this week (12/9/2014) I attended a Twitter chat that featured @Ford and the #FordDriveSafe program.  The chat centered around in-car technology on new vehicles and coming from a guy who has two vehicles over 12 years old (and one 2012), it was eye-opening to see how many amazing new features are on Ford vehicles.

Vehicle technology has taken giant leaps in just the last few years.  Innovations like keyless start and entry, onboard navigation systems, assisted parking and back-up cameras have made driving safer and more convinient. It’s amazing how we’ve come from the humble beginnings of making seat belts standard equipment and moving light and wiper controls to the steering column to cars that now park themselves.

But none of these innovations have translated over to management of young or new drivers.  That is until Ford unveiled its MyKey technology.

MyKey is a way to manage several systems in the vehicle that on the surface don’t seem to be much, but when combined can really help a younger drive stay focused on the task of driving the vehicle. Parents are able to designate their key as the administrator key and mark the second key with the MyKey settings.  Starting the vehicle with the MyKey turns on customizations set by the administrator.

Here are some of the customizations parents can make to the vehicle by turning on the MyKey technology:

  • Maximum radio volume can be set, and even Sirius channels with adult programming can be blocked
  • Put mobile phones in a state where phone calls are sent directly to voicemail if paired to the vehicle
  • Belt-minder will chime every 30 seconds until the occupants put on their seatbelts.  The radio will also be muted until belts are fastened.
  • Top speed can be set and the system also chimes at 45, 55 and 65 mph as a reminder

All of these have been developed to take away distractions and potential hazards and help the driver focus of driving the vehicle.  For more information on how you can keep your teen driver safe, check out the Ford Driving Skills for Life website, or stop down at a local Ford dealer and see all of this new technology for yourself.

Do you own a car that has this technology already or are you thinking about buying one?  Let me know what you think @BeBizzy on Twitter!

 

Disclosure: BeBizzy receives a fee for participating in certain promotional campaigns for Ford Motor Company. 

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